NCS ‘Winter Wellness’ – Instagram stories & blog
We wanted to focus on the trend of health and wellbeing at the start of January, appealing to our youth audience at a time when most are feeling the slump of the Christmas aftermath and winter chills. The brief was to support teens through this tough time of year with constructive and simple advice, in a creative and relatable way. We utilised Instagram Stories to give our followers a taste for the feel-good, directing them to our more detailed and informative blog.
